



Why is protein important, and what ingredients make Muscle Masala cookies so high in protein?
Protein is essential for the human body. It's responsible for the growth of cells, building tissue, and transporting nutrients throughout the body. If you want to achieve optimal health and build a lean, strong physique, it's imperative to consume an adequate amount of protein each day. One Muscle Masala cookie contains 20 grams of top-quality lean protein- about the same as you'd find in three ounces of chicken breast or three large eggs.
Whey is the foremost protein component in our cookies. Whey is a 100% natural co-product of the cheese-making process. In its powdered form, whey has traditionally been a go-to source of protein for athletes and individuals looking to improve their body composition, due to its exceptional protein-per-calorie ratio. Whey is naturally low in carbohydrates and fat. Because it's rapidly absorbed into the bloodstream, it's a great choice for pre- and post-workout nutrition.
Other high protein ingredients in our cookies include nuts, eggs, and casein. Casein is an all-natural milk-derived protein. It's most easily recognized as the solid curds in cottage cheese. Like whey, casein is low in carbs and fat, and has a high protein-per-calorie ratio. Unlike whey, however, casein is a slowly released protein. When casein reaches the acidic pH environment of the stomach, it forms a gel that can take several hours to fully break down into its amino acid sub-components. This means that foods containing casein tend to leave you feeling full for a long period of time. Casein's "time-released" properties help make Muscle Masala cookies a great choice for a filling meal replacement or a quick, hassle-free breakfast.
When should I eat Muscle Masala cookies?
Muscle Masala cookies can be eaten almost anytime. They're great for use after a workout to help replenish your body with both fast and slow release carbohydrates, and to supply protein to help stimulate muscle repair. Many athletes also find our cookies to be an excellent pre-activity product to help sustain energy during training and competition. Finally, Muscle Masala cookies simply provide convenient and delicious nutrition-on-the-go, for all those times when you're just too busy to sit and enjoy a healthful meal.
How are Muscle Masala cookies sweetened?
Because our cookies contain ingredients that are already naturally sweet (such as cherries, cranberries, and figs), we find that there really isn't much need to sweeten them further. One ingredient we do add however is organic agave nectar. Agave nectar is an all-natural sweetener similar to honey in taste and texture. It has a much lower glycemic index and glycemic load than sucrose (table sugar), but without the bitter chemical aftertaste that many artificial sweeteners tend to have. We love the unique flavour that agave imparts to our cookies when combined with Indian spices such as cardamom and fennel seed.
Are Muscle Masala cookies gluten free?
We use no ingredients in our cookies that naturally contain wheat or gluten. However, some of our ingredients (such as rolled oats and whey protein) may be processed in facilities that also process wheat, which can potentially lead to trace amounts of "cross-contamination." Therefore, we are hesitant to refer to our products as gluten-free.
Do Muscle Masala cookies contain dairy?
Yes, both flavours of our cookies contain dairy ingredients.
How many calories does one Muscle Masala cookie contain?
One Muscle Masala cookie contains 298 calories.
What about protein, fat, and carbs?
One cookie contains 20 grams of top quality protein, 18 grams of heart-healthy fat, and 20 grams of high-fibre carbohydrate.
Where can I find the ingredient list for Muscle Masala cookies?
For a full list of ingredients and highlights of some of their health benefits, please click here (Chocolate Cherry Cardamom) and here (Vanilla Fig Saffron).
What is the shelf life of Muscle Masala cookies, and how should I store them?
Because we use no preservatives, our cookies have a recommended shelf life of seven days from the date they were baked, when kept at room temperature. When kept in the refrigerator, the shelf life is extended to about three weeks. Any cookies not to be eaten within this time frame can simply be placed into a freezer, and they will retain their full flavour and texture when thawed.
We always consider freshness when we ship our cookies. For orders within Toronto, we rush courier our cookies to your door within 24 hours from the time they're baked. For orders outside of the Toronto area, we ship fresh cookies on Mondays to ensure that packages are not in transit during a weekend.
If you have a nutrition-related question that isn't addressed above, please contact us, and we'll try our best to answer it for you.


